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Dr Bukola Fatokun

Liverpool Business School

Faculty of Business and Law

Dr. Bukola Fatokun is a Lecturer in International Business Management within Liverpool Business School. Bukola teaches on the MSc Management programmes and she is passionate about technology acceptance, e-commerce, customers' emotional responses to innovation, consumer behaviour and developing economies. In 2024, Bukola was delighted to be nominated, shortlisted and recognised for the Students Experience Awards (SEAs) in the category of Outstanding Postgraduate Teaching Support by her students, through the Liverpool John Moores Students' Union (JMSU).

Bukola has worked and lived in four continents namely, Africa, Europe, North America and Australasia, with relevant experiences as an Admin Associate for charitable organisations in the US and the UK. Bukola holds a PhD in Business Management, from Liverpool John Moores University, and also her MSc in Management and Digital Business with an Award for Excellence from the Chartered Management Institute (CMI). She is also a member of the Postgraduate Management Team. She teaches postgraduate modules Management Theory, Management Practice and Managing Business Research; Innovation and Business Creativity and The Digital Economy (TDE) for UG.

In addition to her teaching and learning interests, Bukola is research active and has extensive experience in the areas of postgraduate student support and research methods. She currently supervises MSc research projects, and looks for opportunities to supervise PhD candidates with similar interests.

Bukola is an Associate Fellow of Advance Higher Education Academy. She earned a Supporting Learning Award from the Staff and Educational Development Association (SEDA) in conjunction with the UK Professional Standards Framework (UKPSF). She is also an author, and has volunteered for NGOs including Digital Inclusion Tutor for Include-IT Mersey.

Languages

English
Yoruba

Degrees

2023, Liverpool John Moores University, United Kingdom, PhD Business Management
2018, Liverpool John Moores University, United Kingdom, MSc Management and Digital Business
2000, Obafemi Awolowo University Ile Ife (OAU), Nigeria, BSc Agric. Economics

Certifications

2024, Carbon Literacy Certificate via Liverpool John Moores University Business School, United Kingdom, Carbon Literacy
2021, Advance Higher Education, Associate Fellow of Higher Education Academy
2020, Staff Educational Development Association, Staff Educational Development Association Award
2018, Microsoft, Microsoft Office Specialist (MoS)

Academic appointments

Lecturer, International Business Management, Liverpool Business School, Liverpool John Moores University, 2023 - present
Sessional Lecturer, Liverpool Business School, Liverpool John Moores University, 2021 - 2023
Teaching Support Officer, Liverpool Business School, Liverpool John Moores University, 2020 - 2021

Poster

Fatokun A, Fatokun B, Benson Y. 2024. Clues in the Cues: Chronicling and Contextualising Non-Western Socio-Cultural Norms for Improved Student Experience Diversity and Inclusion Funded Project Event, LJMU, Liverpool, UK

Fatokun B. 2022. Illuminating the Explanatory Power of Customers’ Emotions in E-Commerce Adoption. LJMU, Faculty of Business and Law Annual Doctoral Conference

Fatokun B. 2021. The Key Predictors of E-commerce Adoption: The Mediating Role of Customers’ Affective Responses. LJMU Faculty of Business and Law Annual Doctoral Conference 2021

Internet publication

Fatokun B, Jackson V. 2023. “I’m an international student… get me out of here!” Cultivating a positive learning experience through additional study support and inclusive curriculum design. Publisher Url Public Url

Thesis/Dissertation

Fatokun BO. 2023. Customers’ Affective Responses Towards the Key Factors Influencing E-Commerce Adoption: Extended Technology Acceptance Model (TAM) Approach Nawaz M, Kelly P, Foster S. Public Url

Conference publication

Fatokun B, Nawaz M, Kelly P, Foster S. 2022. Positive Responses Enhance Online Purchase Intention: Illuminating the Explanatory Power of Customers’ Emotions in E-Commerce Adoption Faculty of Business and Law Annual Doctoral Conference Author Url

Fatokun B, Nawaz M, Kelly P, Foster S. 2021. Investigating the Predictors of E-commerce Adoption: The Mediating Role of Customers’ Affective Responses. Faculty of Business and Law Annual Doctoral Conference Author Url

Other invited event:

Remaining Resilient in Challenging Times (Inter-institutional Postgraduate Event), Online Event/Meeting, Keynote Speaker: Presented to postgraduate women from various institutions and backgrounds on resilience and why it matters, especially for women with many "hats". An interactive talk, pitched on how to remain resilient in challenging times. I shared my success story on how I coped with completing my PhD and also juggling work, family life and other commitments. 2024

Media Coverage:

Faculty Exchange and Knowledge Exchange Newsletter (Inclusion of nomination for Outstanding Postgraduate teaching support in the JMSU Student Experience Awards 2024) and other news. 2024

Award:

Nominated and shortlisted for Outstanding Postgraduate Teaching Support - JMSU Student Experience Awards 2024, Liverpool John Moores University. 2024

Best Presentation Award (2022), LJMU Faculty of Business and Law Doctoral Research Day. 2022

Best Poster Prize Award (2021), LJMU Faculty of Business and Law Doctoral Conference. 2021

Chartered Management Institute (CMI) Award for Excellence (2018), Chartered Management Institute. 2018

Other Professional Activity:

Manuscript Peer reviewer, Technology Analysis & Strategic Management Journal -Taylor & Francis Group. 2023

Membership of professional bodies:

Standard Membership, BAM – British Academy of Management. 2023

Research Grants Awarded:

Liverpool John Moores University, Clues in the Cues: Chronicling and Contextualising Non-Western Socio-Cultural Norms for Improved Student Experience, Prof Amos Fatokun (Principal Investigator), Grant value (£): £17,500, Duration of research project: 1 Year. 2023

Teaching qualification:

Associate Fellow of Higher Education Academy. 2021

Ideas, Insights and Information (3Is) - LJMU. 2020

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