2025/26 entry
MSc (2 years Full-time) Management and Digital Business (with Advanced Practice)
About this course
This Advanced Practice course provides an in-depth knowledge of digital technologies and their application for leaders and managers working in organisations worldwide.
- Grow your digital and general managerial knowledge and bring it up-to-date
- Acquire contemporary management and digital competencies sought by profit and not-for-profit organisations seeking to fulfil their goals
- Emerging immersive VR learning business-related scenarios are embedded in the curriculum
- Study in a dynamic business school, located in the great city of Liverpool, with a strong scholarship culture with a team of reputable lecturer
- 'Microeconomics of Competitiveness' module designed by Harvard Business School and delivered by Dr Moustafa Haj Youssef, an official affiliate of the MOC-Harvard network
- One year programme option
Increasing globalisation, deregulation, faster innovation cycles, digital transformation and accelerating economic integration have made markets more dynamic, competitive and digital - and above all, more complex.
Digital technology is now of significant importance to organisations and on this course we consider how it can be applied. For the organisation, to become digital means not just consideration of new transformational-enabling technologies but also of human resources, business processes and strategy. On this course we cover mainstream management functions alongside digital business.
All organisations seek to improve performance. Managers are using digital advances as well as improving their use of traditional technologies to change customer relationships, internal processes and value propositions.
This two-year course has been expertly designed to place you at the forefront of contemporary business practice with a specific focus on the application of digital technologies. In the first year you will complete the taught (classroom) components of the course.
Year 2: Advanced Practice - Consultancy Project
During the second year of the course, you and your fellow students will undertake a semester-long group consultancy project. Working on a business project brief provided by LJMU in collaboration with industry, the consultancy project enables you to apply the theoretical knowledge you have learnt and gain workplace experience at the same time.
Students are placed into project groups and assigned an industry mentor to help them navigate the consultancy project and provide business and sector insight. Industry mentors help provide a safe environment in which to learn and develop.
You will gain highly sought-after management competencies making you more employable and more able to contribute to organisational success. This is of critical importance as contemporary organisations require digitally competent managers who are able to exploit the new technologies to attain goals.
Liverpool Business School at Liverpool John Moores University is a member of AACSB International — The Association to Advance Collegiate Schools of Business.
AACSB International is a global association of leaders in education and business dedicated to supporting and advancing quality business education worldwide. Through membership, accreditation, research, thought leadership, professional development, and advocacy, AACSB partners with over 1,500 organizations, from more than 90 countries globally. Membership or participation in the Global Education Alliance does not imply accreditation.
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Vivian shares her experience of studying Management and Digital Business
Fees and funding
There are many ways to fund postgraduate study for home and international students
Fees
The fees quoted at the top of this page cover registration, tuition, supervision, assessment and examinations as well as:
- library membership with access to printed, multimedia and digital resources
- access to programme-appropriate software
- library and student IT support
- free on-campus wifi via eduroam
Additional costs
Although not all of the following are compulsory/relevant, you should keep in mind the costs of:
- accommodation and living expenditure
- books (should you wish to have your own copies)
- printing, photocopying and stationery
- PC/laptop (should you prefer to purchase your own for independent study and online learning activities)
- mobile phone/tablet (to access online services)
- field trips (travel and activity costs)
- placements (travel expenses and living costs)
- student visas (international students only)
- study abroad opportunities (travel costs, accommodation, visas and immunisations)
- academic conferences (travel costs)
- professional-body membership
- graduation (gown hire etc)
Funding
There are many ways to fund postgraduate study for home and international students. From loans to International Scholarships and subject-specific funding, you’ll find all of the information you need on our specialist postgraduate funding pages.
Please be aware that the UK’s departure from the EU may affect your tuition fees. Learn more about your fee status and which tuition fees are relevant to you.
Employability
Further your career prospects
LJMU has an excellent employability record with 96% (HESA 2018) of our postgraduates in work or further study six months after graduation. Our applied learning techniques and strong industry connections ensure our students are fully prepared for the workplace on graduation and understand how to apply their knowledge in a real world context.
On graduation you will be well positioned to undertake management roles in various countries, in areas including: business operations, digital marketing, project and consultancy work, analysis, digital media and strategy. The work-based experience you will gain on the course will also enhance your CV.
The student experience
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Course modules
Discover the building blocks of your programme
This course is currently undergoing its scheduled programme review, which may impact the advertised modules. Programme review is a standard part of the University’s approach to quality assurance and enhancement, enabling us to ensure that our courses remain up to date and maintain their high standard and relevancy.
Once the review is completed, this course website page will be updated to reflect any approved changes to the advertised course. These approved changes will also be communicated to those who apply for the course to ensure they wish to proceed with their application.
Your programme is made up of a number of core modules which are part of the course framework. Some programmes also have optional modules that can be selected to enhance your learning in certain areas and many feature a dissertation, extended report or research project to demonstrate your advanced learning.
Core modules
Digital Business
20 credits
Analyse, design and deploy web based solutions in line with organisational strategic aims. You will develop a range of digital marketing and advertising tools effectively and evaluate software tools that can be used to maximise a business's digital customer interactions.
Management Theory
20 credits
This module covers leadership and management. It provides a contemporary and comprehensive introduction to the principal ideas and developments in this area.
Research Project
60 credits
This module helps you to prepare a research project that applies managerial concepts and research techniques to a significant technology-related organisational issue or problem. You will engage in critical reasoning to provide a convincing justification of the importance of your research topic. You will select, synthesise and critically evaluate a wide range of literature and systematically collect and analyse appropriate data. You will utilise critical and system thinking to draw logical conclusions from, and discuss realistic implications and limitations of research findings.
Managing Business Research 1
10 credits
This module is designed to ensure that you have the necessary skills and knowledge to conduct Masters-level assignments. It enables you to perform a systematic review of literature for a business management-related topic at Masters level.
Managing Business Research 2
10 credits
This module provides an overview of research approaches for business. It aims to equip you with the necessary foundations in qualitative and quantitative research approaches to prepare a research proposal for your dissertation and apply either or both of the research approaches studied.
Management Practice
20 credits
This module aims to put management theory into practice, developing proficiency in core management competencies and awareness of the holistic, interrelated functional dependencies within a business.
Advanced Business Practice
60 credits
This module provides opportunities for you to develop as part of a team of consultants working on a live business project, applying theoretical knowledge in a practical environment.
Managing Strategy
20 credits
This module examines strategy from the perspective of various management levels, emphasizing the diverse types and elements of strategy and their creation and management. It is designed to provide managers with a broad understanding of strategic knowledge and its application, rather than being tailored for specialists working in corporate strategy departments.
Digital Business Management
20 credits
To explore, from the perspective of the non-IT manager, how organisations (public and private) make use of digital technologies to improve; business performance; operations; products and services; gain competitive advantage; and make themselves more effective, responsive, resilient and efficient.
Teaching
An insight into teaching on your course
Study hours
Year 1
Contact hours for lectures, seminars and workshops total 12 hours per week in each of the two taught semesters, scheduled over two or three days maximum and between the hours of 9.00am and 6.00pm.
Year 2
In the second year of study you will spend a semester working on a business consultancy project with the second semester working on your dissertation.
A combination of workshops and tutorials will support progress throughout the consultancy project and dissertation module.
Teaching methods
You will take part in innovative learning activities including operational and strategic business simulations and case studies developed by the team in collaboration with local companies. You will learn about topics such as pitching, business analytics, user centred design principles and social media marketing.
Applied learning
The business consultancy project that you will undertake in the second year of study will enable you to gain practical skills and work with students from your course as a team of consultants. You will apply the theoretical knowledge you have gained by undertaking a project for a business, enabling you to gain real workplace skills.
You will undertake group tutorials and study in our dedicated Management Development Suite, based in a listed building in Liverpool’s historic Georgian Quarter.
Course tutors
Our staff are committed to the highest standards of teaching and learning
Dr Victoria Jackson
Programme Leader
Dr Victoria Jackson is the Programme Leader for the MSc Management programmes within Liverpool Business School. Victoria teaches on the MSc Management programmes and her teaching interests align to Research Methods and Strategic Management. In addition to her Programme Leadership and teaching responsibilities, Victoria is also research active in the areas of student experience and success, pedagogy and employability, with a particular interest in international student perspectives.
School facilities
What you can expect from your School
The School is based in the Redmonds Building, in the heart of the bustling Mount Pleasant Campus and Liverpool 's growing Knowledge Quarter. The building is home to high quality lecture theatres and seminar rooms, social spaces, and a café. It is only a short walk from LJMU's Aldham Robarts Library, which contains all the resources you will require for your studies, and is open seven days a week.
Liverpool Business School also has a dedicated Management Development Suite, based in a listed building in the historic Georgian Quarter of Liverpool and a short walk from the Redmonds Building. The building has recently undergone £1.2 million investment to provide a professional learning space.
Entry requirements
You will need:
Qualification requirements
Undergraduate degree
- a minimum second class honours degree
or
- an equivalent professional qualification
or
- an equivalent award
or
- significant work experience at a suitable level
International requirements
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IELTS
- IELTS 6.0 (minimum 5.5 in each component)
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Other international requirements
- International students applying to study a full-time taught Masters, MRes, MPhil or PhD at LJMU should check if they require an Academic Technology Approval Scheme or ATAS certificate. Contact International Admissions Team for more details
Further information
- Extra Requirements
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RPL
- RPL is accepted on this programme
Application and selection
Securing your place at LJMU
To apply for this programme, you are required to complete an LJMU online application form. You will need to provide details of previous qualifications and a personal statement outlining why you wish to study this programme.
The University reserves the right to withdraw or make alterations to a course and facilities if necessary; this may be because such changes are deemed to be beneficial to students, are minor in nature and unlikely to impact negatively upon students or become necessary due to circumstances beyond the control of the University. Where this does happen, the University operates a policy of consultation, advice and support to all enrolled students affected by the proposed change to their course or module.